Ads of Yesteryear

Saturday, December 25, 2010
Posted in category political correctness

Couldn’t resist this one. I love these old, un-pc ads. The cigarette and sexism ads are always my favorites. (Though I doubt the authenticity of some of these ads.)


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4 Responses to Ads of Yesteryear

  1. Alex says:

    December 25th, 2010 at 7:51 pm

    Nothing inauthentic about them at all, Karen! You can find ads like this and more in the “All-American Ads” series on 20th Century print ad history.

    http://www.amazon.com/All-American-Ads-20s-Midi/dp/3822825115/ref=pd_sim_b_4

    You learn more about any people through their commercial advertising than fine art (if I do say so myself as a former print ad guy). The sexism of the ads is due, I feel, from a great deal of them seeming to be from around the WWII and post-WWII era, where society was trying to psychologically adjust millions of returning men to a society where women got used to doing industrial labor outside the home. Thus, in a decade, we went from Rosie the Riveter ideal (40s) to the home-bound June Cleaver image (50s).

    Because of cultural context, I can laugh off the cartoonish racism and sexism of most of the ads. However, the French ad was highly disturbing (“One woman, one pipe, one pullover”). It seemed to be a fashion ad for rapists and molesters (or, in the case of that ad, both rolled into one). The Loves Baby Soft ad channeled JonBenét Ramsey years ahead of time, and to my eyes was also perverted; seemed to be playing to the 1970s Bill Wyman/Roman Polanski crowd that probably stood in line for hours to purchase second and third tickets to see Brooke Shields in “Pretty Baby.”

  2. cousin lucky says:

    December 26th, 2010 at 5:18 pm

    Thank You, Ms De Coster!!

    We humans, when we are young, are influenced beyond our wildest dreams by the images that are crammed into our heads!! I am an old man so the images do not offend me but I know some of the younger members of my family who would be very upset by some of them! ( I can hear those ” stupid men ” comments from here. )

    What these ads say to me is that as a species we are still very primal in our conceptions of reality and very in love with our multitude of delusions!!

  3. Sal says:

    December 27th, 2010 at 10:44 pm

    I like this old black & white Flintstones ad for Winston cigs….Classic

    http://www.youtube.com/watch?v=NAExoSozc2c

  4. Alexis says:

    December 28th, 2010 at 9:01 pm

    This is too funny! I love these old ads. If you’re ever in the mood to browse and browse, the guy at Retrospace has amassed a plethora of these vintage ads, and he especially loves the sexist ones. It’s great fun. http://my-retrospace.blogspot.com/

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